Summertime calls for a vacation to the beach! With the pristine sand and the sun shining at its brightest, the beach would make a great place for your next instagram shot. The allure of the beach has taken fashion by the storm, claiming grounds as the location for many fashion photoshoots ranging from swimwear all the way to luxury fashion houses. So if you are still fretting on where to go for your next beach getaway, look no further as we may have the answers for you.
Valentino SS15 Tuscany Pink Beach
The beaches of Tuscany are renowned for their panoramic views, setting the perfect backdrop for the Valentino SS15 campaign. Shot by Michal Pudelka, the models donned the house’s famous couture dresses with hand-embroidered starfishes, seashells and corals. Paired with their long tresses, they looked like mermaids washed ashore!
With 250 miles of coast, there’s plenty to do on the pristine white beaches! Party at a beach-front club, sip a Bellini (a cocktail of Prosecco and peach puree, yum!) or simply enjoy the view. However, we recommend visiting a quieter beach; they’re often only a stone’s throw away from the popular ones. Often fringed by quaint seaside towns, these beaches offer an intimate look into the Italian coastal life. Rich with culture and with plenty of warmth from the locals, we guarantee you will have a more meaningful experience this way.
LV Spirit of travel SS15 French West Indies
Louis Vuitton picks the azure skies and golden sands of the French West Indies as the setting for their 2015 “Spirit of Travel” ad campaign. Through the lens of photographer Patrick Demarchelier, we not only get to admire impeccably-styled models flaunt their stuff (and by that, I mean those delectable LV trunks and bags of course!), but be ensorcelled by the scintillating backdrop behind them as well.
Spanning over 7 islands, the French West Indies combines everything you have come to love on a laid-back island vacation with the je ne sais quoi of France. Start the day off with some sightseeing and work your way down to the beach for an afternoon of fun and relaxation. You can choose to partake in water sports like flyboarding, or simply lie on that golden sand bed to work on your tan. If retail therapy is what you need, the marketplaces and chichi boutiques located island-wide will prove to be cathartic. Finally, choose to end the night with some sinful indulgences. Gratify your palate with French-Créole cuisines and pop a few bottles if you must. La vie est belle, baby!
Before embarking on your own jaunt, refer to “What To Pack For A Beach Vacation” for some style guide. As for what carryall to use, a tote that doubles as a beach bag and shopping bag is definitely the way to go. Choose to go luxe with the Prada Tessuto and Saffiano Shopping Bag for instance.
Chloe Spring 2015 Paradise Cove in California
Located north of Malibu sits a pretty little beach called Paradise Cove that boasts breathtaking views of the undulating bluffs that surround the area. To describe the Paradise Cove as scenic is an understatement, this aptly-named location truly is a slice of paradise. It is no wonder that it has been picked as the filming venue for popular American TV series such as Baywatch and The O.C. (my favourite), just to name a few!
French fashion house Chloé has also jumped on the bandwagon by choosing this gorgeous beach as the setting for its Spring/Summer 2015 Campaign. Clare Waight Keller, the creative director of Chloé was in search of a ‘truly iconic 70’s beauty’ for this season. I have to say her chosen models with their sun-kissed skin, fresh-faced radiance and tousled hair fit the bill completely. Featuring models Caroline Trentini and Eniko Mihalik, the ad campaign encapsulates a bohemian spirit of adventure and romance. Dressed in the label’s collection of silk crèpe, mousseline and lace pieces, the models go on a tranquil stroll on the sandy shores with beautiful horses as their peaceful companions. The result is a picturesque scene with every element beautifully coming together for an ultra dreamy vibe that is the epitome of the Chloé girl. The Faye and Drew from the label’s bag collection also make their appearances, perfectly complementing the models’ outfits while still holding their own.
Paradise Cove might not occupy a huge area but it has just enough to entice the most discerning beach-goer to make a trip there. Other than just perfecting your tan, this beach is great for enjoying some food and drinks at the beachfront cafe with your toes in the sand. Keen on taking some gorgeous pictures for keeps? Head on out to the pier for a view that spreads out to the blue expanse of the ocean – a magical moment to enjoy with your loved ones for sure! Otherwise, head for a swim where the refreshing water would definitely bring about a calm to your soul.
Emulate the styles of the campaign models by donning your breezy dresses, slip on a pair of bejewelled sandals and complete your outfit with the Drew bag (what else right?) for a stunning look!